Advisory
From £8,000 a month One seat · Q1 2027Senior eCommerce leadership inside the business, governing the work until the investment lands.
It runs for months. One seat a quarter, and it ends when the investment has landed.
Consumer brands between £20M and £150M with a play to land and nobody senior enough on the eCommerce side to hold the line through the middle of it.
Fractional if you need the seniority without the permanent seat. Programme if there is one transformation to see through. Board if the picture needs translating for the people who sign it off.
From £8,000 a month for the board shape, more for fractional days inside the business. Three to twelve months, invoiced monthly, with the end agreed at the start.
The bag takes no payment. It books a thirty-minute call.
The diagnostic finds the play. Advisory makes sure it lands.
Most advisory work begins where a Clarity Diagnostic ends. You know the five moves that matter. Now someone has to hold the line through the messy middle, where good plans quietly die.
The diagnostic decides the direction. Four to six weeks, a clear read, the few moves that matter and which to make first. Then it’s finished, and you own the answer.
The advisory governs the delivery. It runs for months: independent oversight of agencies and team, board-level translation, and a hand on the roadmap until the result shows up.
Judgement at board level, from someone who has run the operation.
An independent read on whether your agencies are earning their fee. The board’s questions answered in plain commercial language. A roadmap that survives contact with reality, and someone watching it. The hard conversations had early, while they’re still cheap. Someone who has run an operation like yours.
A pair of hands to absorb the work your team should own. A permanent fixture you can’t eventually do without. A retainer that quietly renews whether it’s earning or not. A strategy deck that stops at the presentation. A consultant who disappears the moment it gets difficult.
Three shapes, one discipline.
Good advisory should come to an end, and if a client still needs me in the second year then either the brief has evolved or I have got something wrong.